The attention to the environment is now total, and even fashion is getting closer and closer to the concept of eco-sustainability. In fact, more and more brands are actively moving to reduce the environmental impact of their production chain through the use of eco-sustainable materials, and guaranteeing maximum transparency during the various steps of creating each collection. The focus is on innovative fabrics created thanks to the recycling of plastic collected from the oceans, or produced thanks to less aggressive techniques on the environment.
Choosing to buy eco-sustainable garments is therefore the first step towards a transformation of one's lifestyle. Organic cotton, ethical fibers, dyes made from herbs are not negligible details in this rediscovered environmental consciousness that can make us feel green individuals.